Rachel Parker

Channel: Rachel Parker

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Content Marketing Top 5 Picks, Week of December 7

December 11, 2015, 8:44 am

Check out my top picks from the content marketing universe for the week of December 7: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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12 Days of Content Gifts 2015, Day 1

December 12, 2015, 11:00 pm

On the first day of Christmas, Resonance gave to me … The 2015 holiday season is in full swing, and we’re celebrating with a content gift every day — just for you — right up to Christmas Day. Here’s...

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12 Days of Content Gifts 2015, Day 2

December 14, 2015, 2:00 am

On the second day of Christmas, Resonance gave to me … The 2015 holiday season is in full swing, and we’re celebrating with a content gift every day — just for you — right up to Christmas Day. Here’s...

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12 Days of Content Gifts 2015, Day 3

December 15, 2015, 2:00 am

On the third day of Christmas, Resonance gave to me … The 2015 holiday season is in full swing, and we’re celebrating with a content gift every day — just for you — right up to Christmas Day. Here’s...

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Content Marketing Top 5 Picks, Week of December 14

December 18, 2015, 7:31 am

Check out my top picks from the content marketing universe for the week of December 14: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of January 4

January 8, 2016, 10:30 am

Hey, our Top 5 post is back from its holiday hiatus! Check out my top picks from the content marketing universe for the week of January 4: If you’re having trouble viewing this Stackerdecks post: Click...

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Content Marketing Top 5 Picks, Week of January 11

January 15, 2016, 7:14 am

Check out my top picks from the content marketing universe for the week of January 11: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of January 18

January 22, 2016, 8:50 am

Check out my top picks from the content marketing universe for the week of January 18: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of January 25

January 29, 2016, 8:53 am

Check out my top picks from the content marketing universe for the week of January 25: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of February 1

February 5, 2016, 11:27 am

Check out my top picks from the content marketing universe for the week of February 1: If you’re having trouble viewing this Stackerdecks post: Click Here Wanna Be a B2B Blogging Ninja? Download your...

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Video Tip: 2015 is halfway over — how’s your content marketing strategy doing?

July 6, 2015, 8:12 am

With 2015 halfway over (WHAT???), this is the perfect time to look at your content marketing strategy and review your results over the last six months. To learn more, check out today’s Video Tip — with...

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Content Marketing Top 5 Picks, Week of July 6

July 10, 2015, 8:33 am

Check out my top picks from the content marketing universe for the week of July 6: Want to learn more about content marketing? Download our audio 5 Things You Must Know About Content Marketing — my...

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Video Tip: Why Content Marketing Works

July 13, 2015, 11:14 am

If your boss or colleagues keep asking why you need to spend all this time and effort on content marketing, here’s what to tell them: Got a question about content marketing, Twizzlers, pugs, beagles,...

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Content Marketing Top 5 Picks, Week of July 13

July 17, 2015, 11:02 am

Check out my top picks from the content marketing universe for the week of July 13: Want to learn more about content marketing? Download our audio 5 Things You Must Know About Content Marketing — my...

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What a Rescue Beagle Taught Me About Content Marketing

July 20, 2015, 9:24 am

Meet Cooter, our rescue beagle, and find out what adopting him has taught me about content marketing: Got a question about content marketing, rescue beagles, South Park, Twizzlers, pugs, or life in...

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Content Marketing Top 5 Picks, Week of July 20

July 24, 2015, 7:46 am

Check out my top picks from the content marketing universe for the week of July 20: Want to learn more about content marketing? Download our audio 5 Things You Must Know About Content Marketing — my...

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Content Marketing Top 5 Picks, Week of July 27

July 31, 2015, 1:00 am

Check out my top picks from the content marketing universe for the week of July 27: Want to learn more about content marketing? Download our audio 5 Things You Must Know About Content Marketing — my...

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Video Tip: Why You Should Care About Mobile

August 3, 2015, 8:56 am

In 2015, we need to make sure that our content marketing practices accommodate the needs of mobile users. Here’s why … and how: Got a question about content marketing, Twizzlers, pugs, beagles, or life...

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Content Marketing Top 5 Picks, Week of August 3

August 7, 2015, 8:10 am

Check out my top picks from the content marketing universe for the week of August 3: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO! Grab your copy of B2B Content...

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Video Tip: Wrap Up Those B2B Projects for Fall

August 10, 2015, 8:42 am

As the end of summer approaches, it’s time to wrap up those B2B content marketing gems you’re planning to launch in the fall: Got a question about content marketing, Twizzlers, pugs, beagles, or life...

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Content Marketing Top 5 Picks, Week of August 10

August 14, 2015, 8:45 am

Check out my top picks from the content marketing universe for the week of August 10: If you’re having trouble viewing this Stackerdecks post: Click Here NEW WEBINAR! Join me on August 27 for our next...

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Video Tip: How to Tailor Your B2B Blog to Different Audiences

August 17, 2015, 7:30 am

Yes, you can serve different B2B audiences (for example, nonprofit and for-profit organizations) while keeping everything on one blog. Learn how in today’s video tip: NEW WEBINAR! Join me on August 27...

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Content Marketing Top 5 Picks, Week of August 17

August 21, 2015, 11:26 am

Check out my top picks from the content marketing universe for the week of August 17: If you’re having trouble viewing this Stackerdecks post: Click Here NEW WEBINAR! Join me on August 27 for our next...

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Stat: How Often Do B2B Content Marketers Publish?

August 24, 2015, 8:36 am

Turns out that 59 percent of B2B marketers publish weekly or more frequently: NEW WEBINAR! Want to learn more about how B2B marketers grow their bottom lines through blogging? Join me on August 27 for...

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Cool Tool: Stackerdecks for Content Curation

August 24, 2015, 11:00 pm

Back in the early days of the Resonance blog, I started a weekly series called Tweet Roundups, where I curated some of the most compelling content I shared on Twitter that week. And while people seemed...

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Content Marketing Top 5 Picks, Week of August 24

August 28, 2015, 10:55 am

Check out my top picks from the content marketing universe for the week of August 24: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO! Grab your copy of B2B Content...

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Video Tip: Does B2B Content Marketing Have to Be Boring?

August 31, 2015, 9:15 am

Does content written for business audiences have to be … well, boring? Check out today’s video tip for the answer: Got a question about content marketing, Twizzlers, pugs, beagles, or life in general?...

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Content Marketing Top 5 Picks, Week of August 31

September 4, 2015, 8:16 am

Check out my top picks from the content marketing universe for the week of August 31: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO! Grab your copy of B2B Content...

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Video: Happy Labor Day 2015!

September 7, 2015, 7:20 am

Happy Labor Day to all our friends in the USA! Here’s why we all really need to rest up today: Got a question about content marketing, Twizzlers, pugs, beagles, or life in general? Hit me up at...

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Content Marketing Top 5 Picks, Week of September 7

September 11, 2015, 7:31 am

Check out my top picks from the content marketing universe for the week of September 7: If you’re having trouble viewing this Stackerdecks post: Click Here NEW TELECLASS! Join me on Wednesday,...

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Video Tip: How to Pitch Yourself as a Podcast Guest

September 14, 2015, 2:50 pm

I just received an email from someone who wanted to be a guest on my podcast … and tossed it in the trash. Here’s why: Got a question about content marketing, Twizzlers, pugs, beagles, or life in...

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Content Marketing Top 5 Picks, Week of September 14

September 18, 2015, 8:15 am

Check out my top picks from the content marketing universe for the week of September 14: If you’re having trouble viewing this Stackerdecks post: Click Here TELECLASS REPLAY — BY POPULAR DEMAND! The...

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Video Tip: Difference Between Features and Benefits (and why we should care)

September 21, 2015, 9:59 am

One of the biggest mistakes you can make in your website content is focus on the features over the benefits. What’s the difference between features and benefits, and why should we care? Check out...

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Content Marketing Top 5 Picks, Week of September 21

September 25, 2015, 10:21 am

Check out my top picks from the content marketing universe for the week of September 21: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO! Grab your copy of B2B Content...

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Video Tip: Keep an Eye Out for Best Practices

September 28, 2015, 1:00 am

Remember, you’re not just a website content creator — you’re also a consumer of other websites’ content. Check out today’s video tip to find out how to make the most of your own consumer wisdom and...

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Content Marketing Top 5 Picks, Week of September 28

October 2, 2015, 11:42 am

Check out my top picks from the content marketing universe for the week of September 28: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO! Grab your copy of B2B Content...

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Video Tip: Do You Know Where Your 2015 Content Marketing Strategy Is?

October 5, 2015, 9:23 am

Yes, it’s now Q4 — do you know where your 2015 content marketing strategy is? Check out today’s video tip to find out why now is the perfect time to dust it off: Got a question about content marketing,...

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Content Marketing Top 5 Picks, Week of October 5

October 9, 2015, 1:00 am

Check out my top picks from the content marketing universe for the week of October 5: If you’re having trouble viewing this Stackerdecks post: Click Here NEW WEBINAR Join me on Wednesday, October 28...

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Video Tip: Amplify, Amplify, Amplify!

October 12, 2015, 11:22 am

“If you build it, they will come” … That advice may have worked for Kevin Costner, but when it comes to online content, we need to do more than build — we need to amplify: To learn more about...

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Content Marketing Top 5 Picks, Week of October 12

October 16, 2015, 8:07 am

Check out my top picks from the content marketing universe for the week of October 12: If you’re having trouble viewing this Stackerdecks post: Click Here NEW WEBINAR Join me on Wednesday, October 28...

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Content Marketing Top 5 Picks, Week of October 19

October 23, 2015, 8:17 am

Check out my top picks from the content marketing universe for the week of October 19: If you’re having trouble viewing this Stackerdecks post: Click Here NEW WEBINAR Join me on Wednesday, October 28...

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Content Marketing Top 5 Picks, Week of October 26

October 30, 2015, 8:19 am

Check out my top picks from the content marketing universe for the week of October 26: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of November 2

November 6, 2015, 12:00 am

Check out my top picks from the content marketing universe for the week of November 2: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of November 9

November 13, 2015, 7:52 am

Check out my top picks from the content marketing universe for the week of November 9: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of November 16

November 19, 2015, 10:00 pm

Check out my top picks from the content marketing universe for the week of November 16: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of November 23

November 27, 2015, 9:59 am

Check out my top picks from the content marketing universe for the week of November 23: If you’re having trouble viewing this Stackerdecks post: Click Here NEW AUDIO Grab your copy of B2B Content...

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Content Marketing Top 5 Picks, Week of November 30

December 4, 2015, 12:59 pm

Check out my top picks from the content marketing universe for the week of November 30: If you’re having trouble viewing this Stackerdecks post, click here. NEW AUDIO Grab your copy of B2B Content...

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Blab: Talking Content Marketing with Future Media TV

March 18, 2016, 12:00 am

Had a great time chatting about podcasting, video, and the latest and greatest content marketing trends with Russ Johns and Marian LaSalle of Future Media TV. If you weren’t able to join us live, check...

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On This Memorial Day 2016

May 30, 2016, 1:16 am

As I’ve shared on this blog before, I have a special place in my heart for the men and women of the U.S. armed forces. My dad proudly served in the Navy in World War II, and my brother Kevin was...

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Do Your Target Audience Personas Need an Update? [Midyear Review Tip]

July 4, 2016, 11:00 pm

First, the bad news: The year is already halfway over. And don’t ask me where it went, because I got nothin’. Now the good news: We still have six more months to achieve those lofty content marketing...

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